A Comparison of Classified Advertising in Newspapers Between China and the Usa

A equation of categorize publicize in themes adjoin by China and the USA get across of contents 1. origin..2 2. Definition and the history of classify advertising2 3. comparison of development stance of classifieds among twain countries3 3.1 The experimental condition of report classified advertising in the U.S..3 3.2 The place of newspaper classified advertising in China4 4. similarity of features of classifieds between two countries...6 4.1 Content covers6 4.2 Layout design.6 4.3 arena dimension of classified advertising...7 5. Conclusion8 theatrical role..9 Table 1: Revenue from newspaper classifieds...5 Table 2: Changes in classifieds subject area in newspaper...

6 Table 3: A comparison between Washington Post and City Express8 1 Introduction With the accelerating market competition in newspaper industries in China, nearly newspapers began to learn experiences from the foreign media, and then vigorously authentic the classifieds ancestry with the purpose of expanding the sources of newspaper advertising revenue and fashioning a long-term development. However, due to various objective and infixed factors, newspaper classified advertising market has not besides been in overflowing developed. By logical argument, as atomic number 53 of the most developed countries in the media industry, the U.S. developed its newspaper classifieds care very early, and has a comparatively mature development status now, which is in sharp contrast with that in China. Hence, comparing differences to the highest degree newspaper classified advertising betwee n the two countries may enable Chinese mana! gers to remark the problem in Chinese market and to make concern recommendations for the future. It may also can the development direction of the classified ads in China. This essay provide firstly give the...If you pauperization to get a full essay, order it on our website: OrderCustomPaper.com

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